We are now having a very innocent little chat. Let us suppose that there is a bomb underneath this table between us. Nothing happens, and then all of a sudden, “Boom!” There is an explosion. The public is surprised, but priot to this surprise, it has seen an absolutely ordinary scene, of no special consequence. …
Time- If a target behavior requires time and we don’t have time available, then the behavior is not simple. Money – a target behavior that costs money is not simple. That link in the simplicity chain will break easily. For wealthy people, this link in the chain rarely breaks. In fact, some people will simplify …
An event or action that causes a person to engage in a specific behavior (can be a repeated behavior but does not have to be). In behavioral design, triggers can also be a term to describe an action that causes the release of the neurotransmitter dopamine (and other chemicals too) into the neural space. The …
They indicate something. The index connected with its meaning (not arbitrary) but unlike the icon, it’s not the object itself. As examples, we can say that smoke indicates fire, smiles indicate happiness, fresh coffee smell in the morning indicates that someone preparing breakfast. Even medical symptoms and measuring instruments are indexes, because they indicate something.
They have no resemblance to the real object, it’s a result of a convention. A symbol can only make meaning if the person already knows that, so, this is a matter of culture and previous knowledge. We all know that a dove represents peace, but there’s no connection between the animal and peace, it’s just …