SDT: Competence
Competence or mastery is our fundamental need to feel effective and successful in the moment-to-moment activities of life. It also energizes us toward growth and elaboration of our skills and abilities; seeking out new challenges that enable us to feel successful and grow without being overwhelmed. This need is one of the three key components …
FBM: Fogg Behavioral Model
(FBM), behavior is a product of three factors: motivation, ability, and triggers, each of which has subcomponents. The FBM asserts that for a person to perform a target behavior, he or she must (1) be sufficiently motivated, (2) have the ability to perform the behavior, and (3) be triggered to perform the behavior. These three …
FBM: Activation Threshold
When the combination of motivation and ability places a person above the behavior activation threshold, then a trigger will cause that person to perform the target behavior. If a person is underneath this threshold, then a trigger will not lead to the target behavior. The activation threshold could be illustrated as a curved line sweeping
Path Progression
Game or experience where the object is to be lead down a path and progress through experiences whether that be levels or stages or position to achieve some kind of ultimate or conceptual goal. Paths shape behavior, are games to be played, lead people along, have predictable outcomes, are measurable, design every detail, are consumptive, …